Behind the Scenes: Making the 2021 Artist of Life Workbook

The good, the bad, the ugly. Here's the behind the scenes look at how we made & launched the 2021 Artist of Life Workbook! This was a challenging year for the workbook, but I'm glad we finally made it. This vlog shows the entire creative process from designing, sampling, prepping, shooting photos, to shipping at the warehouse and setting up our first in-store Lavendaire pop up.

I'm curious, what was the most unexpected part of this journey for you? Was there something that surprised you or any questions you have about the process? LMK in the comments! 😊

🌤 Check out the 2021 Artist of Life Workbook (a huge labor of love as you can see)

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KESTAN @ Irvine Spectrum Center

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